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Writer's pictureJoseph Haecker

Introducing My Latest Book, "Design Like an Entrepreneur, Lead Like a CEO", now on Amazon

Hey there!


Let me take you on a journey—a journey that started with a passion for design, evolved into tech ventures, led to podcast hosting, and has now culminated in the creation of a book that's incredibly close to my heart.


I'm Joseph Haecker. Initially, I dreamt of being an animator for Disney, but life had other plans. As I transitioned from an artist's world to the realm of business, I realized something crucial: the skills I honed as an artist were the very tools that set me apart in the business landscape.


Design, in my opinion, is fundamentally about problem-solving. Whether you're a graphic designer, an industrial designer, an interior designer, or a home stager, you're ultimately tackling diverse challenges, using your unique toolbox to craft solutions.





This realization, born from my personal journey, forms the cornerstone of my latest book, "Design Like an Entrepreneur, Lead Like a CEO." It's a guidebook born from experience, trials, and the lessons that came with shifting from being self-employed to spearheading a company with employees.


The transition from designing to running a business demands a shift in mindset. I've walked that path, and I understand the gap—how this vital aspect of business, the CEO mindset, often remains untaught in design schools.


In this book, I delve into the transformative power of entrepreneurial thinking merged with CEO-level leadership principles, tailored specifically for interior designers. It's a roadmap that unlocks the potential within the design world—a treasure trove of strategies, insights, and real-life examples crafted to propel your career.


One of my favorite highlights from the book is exploring the significance of strategic decision-making in design. I often say, "Design is about solving problems. We just happen to use different tools to achieve our goals." This quote encapsulates the essence of this journey—a journey that merges creativity with strategic prowess.




So, if you're ready to take your design career to new heights, if you're eager to wield the tools of entrepreneurship and CEO leadership within your craft, join me on this adventure. Let's rewrite the narrative of interior design together.


Curious to dive into this transformative guide? Preview and grab your copy on Amazon today. The world of design is waiting for your innovative touch—let's embark on this journey of transformation!


Are you ready to design like an entrepreneur and lead like a CEO?


Preview and purchase your copy on Amazon today!



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